◇ Brand

TheUltieslogo.

One mark, many uses. Below: every approved variation — with and without the wordmark, with and without the tagline, plus a small library of motion treatments.

Variants

Three. That's it.

The mark stands alone, the wordmark adds 'lties', the full lockup adds the 'tech solutions' tagline. Never invent a fourth.

MARK ONLY
Ulties — tech solutions
WORDMARK
Ulties — tech solutions
FULL LOCKUP
Ulties — tech solutionstech solutions
Color

On any surface.

The SVG is filled with currentColor, so the logo takes the color of whatever sits around it. These are the approved combinations.

MONO · DARK BG
Ulties — tech solutions
MONO · LIGHT BG
Ulties — tech solutions
ON SIGNAL GREEN
Ulties — tech solutions
OUTLINE / ETCHED
DUOTONE OVERLAY
Ulties — tech solutions
GLOW · NIGHT
Ulties — tech solutions
Sub-text

With and without.

The tagline is optional. Use the full lockup in moments of brand context (footers, presentations). Use the wordmark or mark in functional UI.

WITH SUB-TEXT
Ulties — tech solutionstech solutions
NO SUB-TEXT
Ulties — tech solutions
STACKED · CENTERED
Ulties — tech solutions
ULTIES · TECH SOLUTIONS
MARK · SIDE TAGLINE
Ulties — tech solutions
Ulties
tech solutions
WORDMARK · RULE
Ulties — tech solutions
EST. 2019 · LISBON
Motion

Logo, in motion.

Eight approved motion treatments. Each card has its own ▶ Play button — use it to replay the animation from frame zero.

STROKE DRAW · MARK
STROKE DRAW · WORDMARK
PULSE / HEARTBEAT
Ulties — tech solutions
MAGNETIC · CURSOR
Ulties — tech solutions
CHROMATIC GLITCH
Ulties — tech solutions
Ulties — tech solutions
Ulties — tech solutions
LOADER
Ulties — tech solutions
MARQUEE
Ulties — tech solutionsUlties — tech solutionsUlties — tech solutionsUlties — tech solutionsUlties — tech solutionsUlties — tech solutionsUlties — tech solutionsUlties — tech solutionsUlties — tech solutionsUlties — tech solutionsUlties — tech solutionsUlties — tech solutionsUlties — tech solutionsUlties — tech solutionsUlties — tech solutionsUlties — tech solutions
THEME FLIP
Ulties — tech solutionstech solutions
Sizes

From favicon to billboard.

Minimum heights below ensure the wordmark stays legible. Always allow ¼ × the mark height of clearspace on all sides.

16 px · favicon
Ulties — tech solutions
24 px · UI icon
Ulties — tech solutions
40 px · nav
Ulties — tech solutions
64 px · page header
Ulties — tech solutions
120 px · footer lockup
Ulties — tech solutionstech solutions
240 px · hero brand moment
Ulties — tech solutionstech solutions
Don'ts

Please don't.

A short list of things that will get the logo retired from your design.

DON'T STRETCH
Ulties — tech solutions
DON'T RAINBOW
Ulties — tech solutions
DON'T TILT
Ulties — tech solutions
DON'T DROP SHADOW
Ulties — tech solutions

Need the assets?

Download SVG, PNG and the brand guidelines pack.